Since Sage isn't sending out install DVD's any longer and since so many of my clients are a serious day's drive away, I decided to burn a DVD and mail it to them. Using MSFT Publisher, I designed and printed a DVD label, identifying what is on it.
Yes, it is money out of my pocket but I like the fact that the client now has a DVD with Bottomline's contact information. Time will tell whether it is an effective marketing tool.