Interesting report - especially the indication that re-branding is essentially driven by a desire to cross sell.
Most of Sage is now being managed centrally - which I take to mean by the overseas UK headquarters - as evidenced by this statement on P3:
Importantly, the approach we have developed both builds on our existing strengths and growth initiatives, and will fundamentally change the way we work. It is based on a centrally-driven plan which will ensure every business in the Group has a consistent focus on the high growth products in their portfolios. Aligned to this is greater discipline in ensuring resources and investment are re-allocated to support these growth opportunities; and strengthened execution, embedding the best group-wide disciplines and practices across all businesses. It will also continue to improve the way we work together, driving greater collaboration and leveraging scale opportunities where this makes sense for our business.