Sage seems to reinvent this program at least every two years. At one point we were part of this alliance and continue to have the same CPA firms as partners (about 8 - 10), although Sage has not contacted us regarding those alliances for years.
We are also members of PKF North America, an alliance organization of about 60 CPA and Consulting firms throughout the country. We should be the primary contact with regard to Sage for all of those firms, most of which do not represent any software except QB. I can imagine alliances being formed with many of those firms and other business partners, which does not make sense.
Actually we have partners in all of our offices who receive mailings from Sage and resellers on this subject, and they get forwarded to me. CPAs are not going to change as far as actively bringing their clients to us or any other reseller, even when they are in an alliance group. At least 6 months of the year they are too busy to meet, and then they forget about it. Software is no more on their minds than Sec. 179 is on ours.
This is just another sign of the dysfunctional BS that Sage thinks up in their useless strategy meetings of people who have no real world knowledge of what is really going on out here. (This is my reaction after sitting next to @PeterWolf for two days at MOTM. Peter, it worked.)